
Founders followed the buyers who already had budgets. Firms had them; households didn't, and nobody had yet shown a repeatable way to reach those households.
Helena BrandvoldManaging Partner, Harbor Lantern Ventures
Founders followed the buyers who already had budgets. Firms had them; households didn't, and nobody had yet shown a repeatable way to reach those households.
Helena BrandvoldManaging Partner, Harbor Lantern Ventures